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What can we learn from Kanye?

Posted on September 16, 2014 Written by AgentMail Leave a Comment

He’s been compared to Steve Jobs and Jesus (well, at least in his own words) and he made headlines
again this week after stopping his concert due to a fan not standing up to hail the leader – A fan it
turns out who was wheelchair bound!
It begs the question, is all news really good news?
You would only need to look at Kanye’s sell out concerts and bank balance for the answer to that.
The truth is, of course we don’t want to be Kanye, or known for the antics and stunts that Kanye
pulls, but he still had a significant following.
What we can learn from Kanye, however, is that when we come to be known for something, good or
bad, it is then what people come to expect from us. And this can be in the form of personality,
marketing, actions and so on.
The main thing is, if you do something so consistently, that people come to expect it, you are on to a
winner. You will create a following. And you will create your own success.
Sure some people will hate on you, but Seth Godin once said,
In a battle between two ideas, the best one doesn’t necessarily win. No, the idea that
wins is the one with the most fearless heretic behind it
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