Our director, Carl Quested is the author of Alpha Mail – How To List And Sell More Property Using Direct Mail.
The book provides a systemised framework to executing successful direct mail in real estate.
Carl works with clients on a 1 on 1 basis, and also in team workshops, to assist in mapping the best marketing activities.
His strategy sessions provide clarity, direction and focus to maximise your marketing investments. He has assisted everyone from new agents just entering the market, right through to seasoned agents with 20+ years experience.
The common theme is that with his experience in nothing but marketing, Carl is able to take a bird’s eye view of an agencies marketing, and identify where the focus needs to be.
In just 2hrs, his clients come away with an idea of what the next 12 months marketing looks like, what it is going to cost and where more attention is required.
The 6C methodology is a step by step process Carl covers to unearth which parts of the marketing process need that attention. The 6C stands for:
- Contacts
- Copy
- Creative
- Circulation
- Conversion
- Conclusion
This can be achieved on a 1 on 1 or workshop style, whichever suits your business needs.
Fees
The 2hr strategy session is a great investment, at just $495.00 ex GST and will put you in great stead to take your marketing to the next level.
(Based on Brisbane, Sunshine and Gold Coast – travel expenses apply outside this).