There are few bigger ROIs than President of The United States. And today, whether you're rejoicing or starting to build your war shelter, one thing is certain - you just witnessed a historic event. But whether you're happy, angry or not bothered either way, there is some marketing GOLD to learn from the US Election. … [Read more...]
Working with (Not so) Big Data
In 1999, a Berkeley study estimated that the world had produced 1.5 billion gigabytes of information. In 2003, the replicated study found that number to have doubled… in just 3 YEARS!!!! In 2008, the term Big Data become popular in computer science, where scientists began predicted that ‘Big Data’ would transform … [Read more...]
Dear Billy & Jenny, From Santa
Elite Agent Magazine shared Chris Gilmour’s interview with Kevin Turner from Real Estate Uncut. Chris talks about his strategy behind ‘Santa Letters’ The strategy is basically to show homeowners that agents’ pulse still beats even when there’s not a sale on the cards. The simple process is: Let homeowners … [Read more...]
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